Mapping your sales territory is crucial for tracking performance, identifying opportunities, and optimizing your team’s efforts. But finding the right Mac-compatible software to visualize sales boundaries and customer data isn’t always straightforward.
That’s why we’ve compiled the best sales territory mapping tools for Mac—whether you’re a sales manager analyzing regional performance or a rep looking to streamline your route planning. These solutions also serve as excellent replacements for Microsoft’s discontinued MapPoint, with many offering advanced features beyond what MapPoint provided.
Most of these tools integrate with CRM platforms and support Excel/CSV imports, making them versatile for sales analytics. Several are cloud-based, so they work seamlessly across Mac and Windows.
How to Choose the Right Sales Mapping Software
Sales territory mapping tools benefit companies with distributed teams by:
- Preventing overlap between reps, ensuring fair territory distribution.
- Optimizing marketing efforts by tailoring campaigns to specific regions.
- Identifying gaps in coverage to maximize revenue opportunities.
Your needs will vary depending on your role:
- Sales Managers need tools for balancing territories, setting targets, and strategic planning.
- Sales Reps prioritize route optimization, lead tracking, and avoiding redundant efforts.
Key Questions to Consider:
Do you need lead generation features alongside mapping?
Should the tool optimize travel routes for field reps?
Is mobile app support necessary for on-the-go tracking?
Do you want multi-purpose data visualization (beyond sales)?
Does it integrate with Google Maps, Garmin, or other GPS tools?
Top 13 Sales Territory Mapping Tools for Mac
1. Badger
A top-tier map-based CRM, Badger helps visualize customer locations, find new leads, and optimize travel routes. Features like Lasso group nearby clients for efficient scheduling, and it syncs with Google Maps, Garmin, and Salesforce. Ideal for both reps and managers.
2. BatchGeo
A simple, web-based tool that turns Excel data into Google Maps. The free version handles 200 locations; the Pro plan ($99/month) adds heatmaps, Street View, and PDF exports.
3. Google MyMaps
A free, user-friendly option for basic territory mapping. Collaborate in real-time like Google Docs, but lacks advanced sales features.
4. eSpatial
The closest MapPoint alternative for Mac, with pin mapping, route planning, and territory management. Starts at $1,200/year.
5. Magic Maps
An affordable desktop GIS tool for Mac. Great for quick, offline map creation without complex features.
6. Maptive
Transforms spreadsheets into custom Google Maps with encryption for security. Free for 250 locations; paid plans start at $250.
7. MapBusinessOnline
A robust online tool for visualizing sales data by ZIP, county, or state. Integrates with Salesforce. Starts at $349.95/year.
8. EasyMapMaker
A totally free (but basic) Google Maps-based tool for plotting Excel data.
9. SalesRabbit
A field sales CRM with lead ranking, territory assignment, and appointment tracking. From $15/user/month.
10. TerrAlign
Enterprise-focused for large teams, offering drive-time calculations and territory optimization. Pricing on request.
11. EasyTerritory
Deep CRM integration (Salesforce, Dynamics 365). Pricing ranges from $2,400–$7,450/year.
12. MapTitude
A GIS powerhouse for spotting geographic trends. No subscription; ideal for industries beyond sales.
13. Spotio
A mobile-first platform with cloud access for Mac. Tracks prospects and rep productivity. Starts at $25/user/month.
Running Windows-Only Mapping Software on Mac
Some tools (AlignStar, MapInfo Pro) are Windows-only. While you can run Windows on Mac via Boot Camp or virtualization, we recommend native or cloud-based alternatives to avoid extra costs and performance issues.
Final Tip: Match the tool to your team’s size, budget, and workflow—whether it’s route optimization for reps or big-picture analytics for managers.
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